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From Margaritas to Making Moves, The Social Good Co. Origin Story

Updated: Mar 7



Imagine this scene in your mind: Two friends, Lyndsay and Abigail, sitting on the sun-drenched patio of Tacofino in beautiful Gastown, Vancouver. Tacos were being devoured, margaritas were being sipped, and laughter filled the air. But beneath the surface, something magical was brewing. Lyndsay, feeling the weight of burnout, yearned for work that truly fulfilled her, while Abigail was searching for a deeper sense of purpose. As they gazed out into the bustling city, their hearts whispered the need for change.


And then, a few months later, those whispers became screams, and it happened! Lyndsay bid adieu to her old job, took a leap of faith, and embraced the exciting unknown. At that moment, The Social Good Co. was born!

 

Our vision? To create a company that harnessed our passion for the greater good, channelling our energy into making a positive impact on the world.


Now, let us introduce you to the heart and soul of The Social Good Co. - our incredible team! As our journey unfolded, we welcomed Steph, a creative powerhouse, into our vibrant and passionate family. With three incredible Social Good Architects leading the way, The Social Good Co. is an unstoppable force of purpose-driven women fueled by our shared mission to empower individuals, organizations and businesses to do good in their communities.


At The Social Good Co., we have seven values that guide us in everything we do. It's like our own personal compass, pointing us towards creating positive change and nurturing personal growth. So, without further ado, let's dive into those values, shall we?


1. Embracing a Growth Mindset:

We believe in embracing learning and growth as the heart of personal and professional development. Challenges are just hidden gems of wisdom waiting to be uncovered, and making mistakes is all part of the adventure!


2. Fostering Collaboration:

We thrive on teamwork! Open communication, active listening, and idea-sharing are our jam. Collaboration isn't just a buzzword; it's our secret sauce to cooking up innovation and awesome outcomes.


3. Being Bold:

We're all about pushing boundaries, thinking boldly, and bringing innovative ideas to the table. Fearlessness is our middle name! We're here to empower ourselves and others to embrace the wild side and create a ripple effect of impact.


4. Embracing Authenticity:

At The Social Good Co., authenticity is our superpower. Your unique self is celebrated here! We embrace individuality, creating a space where you can bring your whole, fabulous self to work every single day.


5. Embracing Equity, Diversity, and Inclusion (EDI):

It's all about creating a space where every voice is valued, heard, and welcomed with open arms. Diversity isn't just recognized; it's celebrated because it brings richer conversations and better outcomes. Here, we champion equity, diversity, and inclusion with all our hearts.


6. Building a Legacy:

Each of us holds the power to leave a lasting impact on our world. At The Social Good Co., we focus on long-term goals, support the growth of our team and clients, and invest in our community. Together, we're building a legacy that inspires and empowers change-makers.


7. Sparking Joy:

Work should be a celebration, not a chore! We pop the confetti for wins, big or small; because each one contributes to the masterpiece. We cultivate a culture of joy and enthusiasm, inspiring creativity and positivity in every step we take.



So there you have it - from that magical moment on the Tacofino patio to the present day. The Social Good Co. is on a mission to support purpose-driven companies, organizations, and leaders in making a positive impact in their communities. With exciting events, top-notch leadership training for fierce and emerging female leaders, and nonprofit consulting services, we empower individuals to pursue their passions with purpose.

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